I was introduced to Jim Mosley a few weeks back.
He had been brought to my attention by a client. One who knew of my general interest in all things business and innovation.
Within minutes of meeting Jim, he got down to business with a demonstration of his product.
By taking a torch to treated wood, he explained why the 4000-degree flame was not spreading.
(Think of his SPF 3000 product as a type of paint).
Jim stated that his product, called SPF 3000 works because “there is a superalloy powder used in aerospace that when mixed with our high temp base, expands and contracts under the heat, therefore cutting off oxygen to the fire, thus, self-extinguishing.”
My first question to Jim was regarding the temperature difference between the MAPP torch and that of the hottest wildfire. His answer?
“Well, this MAPP torch burns 50% hotter than a wildfire.”
He continued to torch the piece of wood as he answered my question.
By doing so, he consummated the demonstration. His point was made.
I was impressed.
To sum it up, I’d say I was excited.
The thought came to mind, of how I wish that the town of Paradise had been blanketed in this stuff.
And, what if it had?
How many lives would have been saved?
In 2017-2018 alone, U.S. fire departments responded to somewhere around 365,500 structure and wildfires.
These fires caused:
2,560 deaths, 11,075 civilian injuries, and over $180 billion in direct damage.
To be clear, I’m not insinuating that SPF 3000 could have entirely remedied these issues.
But what if it could reduce the effects by even 20%?
That means 512 people would still be alive.
That means 36 Billion in savings.
So this begs the question.
Why not use SPF 3000?
If your family had a history of heart disease, wouldn’t you do everything possible to avoid a heart attack?
Would it not be your paramount goal to live as long as possible?
To see your children get married and to experience the joys of becoming grandparents?
When this mentality is applied to your disposition on heart disease, it’d only make sense to respond by becoming as healthy as possible.
Because by doing so, you’d ultimately protect your kids from experiencing the untimely death of their parent.
So the necessity of prevention is paramount.
Especially with fire season upon us. That said, It’s time to take care of your defensible space.
Protect yourself and your neighbors by doing your part and let’s celebrate innovation.
Thanks to people like Jim Mosley of Sun Fire Defense, we are now armored with a powerful defense against wildfires.
From where I’m standing, it seems to be a partial solution.
Even if it’s just by 20%.
It’d make a world of difference.
There’s just one more thing to mention regarding my “heart disease” comment from above.
That is the sad statistical reality of human psychology.
That those who face heart disease regularly do anything to help themselves.
If this psychological element governs fire prevention also, then it’s just a matter of time…
P.S. contact me for a video of Jim’s “torch demonstration” and see for yourself.